It was October 2015 and Marty McFly had returned from the past… or headed to the future.  Either way when he got here, he found that the nerds had taken over business.

This article appeared on the Dynatace CX Blog

Businesses have risen, and a lot have fallen.  In fact 52% of the Fortune 500, since the year 2000, are now gone (stat from Ray Wang).

So it seems so simple right?  Come up with an app, develop it, and release it.  Sounds simple right?

Wrong…

Here are the slides from this presentation: